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Case Study · Renewable Energy

GTL Group

GTL Group stands behind several Australian solar and energy brands. We built a corporate site that shows investors and job seekers how everything connects.

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The GTL Group website, built by Ditrapoint, shown on a laptop and a phone
Client
GTL Group
Industry
Renewable Energy
Services
Website Design, Website Development
Location
Australia
Built By
Ditrapoint

Client Profile

Who They Are

GTL Group is an Australian energy company with a single stated purpose: powering Australia to an all-electric future. It is not one brand but a house of vertically integrated brands, products and purpose-built technology that lets consumers, businesses and governments run their communities on solar.

Three brands sit under the group. ShineHub covers solar retail, Powow handles wholesale and virtual power plant solutions, and Powow Power is the energy retailer. GTL brings together virtual power plant software, hardware, EV chargers and energy gateway solutions, backed by institutional finance.

The Brief

What We Set Out To Do

Most people encounter GTL through one of its consumer brands without knowing a parent company exists. This site had to change that for investors, partners and job seekers, and show how the parts fit together. A navy hero carries the purpose statement and three brand tiles. The 2030 vision follows, then alternating blocks on what makes GTL different and how its brands relate, and a careers section with a Working For GTL button.

A brand tree diagram pulls the family together, one section covers the virtual power plant technology, another covers the institutional backing, and a Get In Touch button ends the page.

Our Solution

What We Built

  1. 01

    Navy Hero With Brand Tiles

    A deep navy background, a two-tone headline, a short purpose statement and tiles for ShineHub, Powow and Powow Power.

  2. 02

    The 2030 Vision

    An oversized heading and a small page index on the left, with the vision statement and an Our Vision button on the right.

  3. 03

    About And Brand Family

    Image and text blocks on alternating sides, covering what makes GTL different and how the brands connect.

  4. 04

    Working At GTL

    A photo of installers fitting panels, a message about careers and a Working For GTL button.

  5. 05

    Brand Tree And VPP Leadership

    A diagram linking the GTL Group logo to its three brands, then a virtual power plant technology section with a dated milestone timeline.

  6. 06

    Institutional Backing And Closing Call

    Three icon points about stability and growth, then a large logo panel reading Let's create the future of energy together, with a Get In Touch button.

The Finished Site

Scroll Through The Home Page

The full page as it looks on a desktop screen. Scroll inside the window to see every section.

The GTL Group home page, top to bottom

Our Work

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